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单词
Boston Matrix
释义
the
ˌBoston ˈMatrix
/
ˈbɒstən
;
NAmE
ˈbɔːs-
/
(
also
ˌgrowth-share ˈmatrix
)
noun
[
countable
,
usually singular
]
(
Marketing
营销
)
a way of analysing how successful a range of a company's products or services are by looking at the percentage of sales it has in the market and how fast the sales are growing
波士顿矩阵分析模型(通过观察市场占有率及销售额增长率,从而分析公司系列产品或服务成功的程度)
随便看
leaflet drop
target audience
high
rake sb over the coals
fashion
mediocre
YTM
trainee
3G
backlog
reverse logistics
Commission
notarial
market testing
war chest
institutional advertisement
shake-up
fulfilment
blue chip
palm
elasticity of demand
deal
staple gun
prepayment
check mark
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