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单词 brand equity
释义 ˌbrand ˈequity

noun

[]
() the financial value of a particular brand to the company that sells the product, based on how good people think it is, what people connect it with, etc.品牌资产值(某一品牌给出售产品的公司所带来的经济价值)◆Strong brand equity allows us to keep our customers and increase our profits.强大的品牌资产值让我们留住了客户,提高了利润。◆We use a range of marketing tools to build brand equity.我们使用一系列营销手段来建立品牌资产值。⨁to build / increase / measure / track brand equity建立/提高/衡量/跟踪品牌资产值 ⨁ high / positive / strong brand equity高价值的/正面的/强大的品牌资产值
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